International Global Marketing - Free Essay Example

Sample details Pages: 9 Words: 2836 Downloads: 9 Date added: 2017/06/26 Category Marketing Essay Type Analytical essay Level High school Did you like this example? International Global Marketing Executive Summary The purpose of this report is to integrate the business idea in the form of a formal business plan. The business idea is implemented to analyze the business environment; Businessman with his business by helping to oversee the creation and presentation; And business and financial plan to implement the idea of ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹ÃƒÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹having a budget to work with. After its production, the business plan and plot optimal budget targets, and as such, suppliers and investors, etc., which, in its entirety for all that was mentioned above it is clear that the program will work as a business partner to help. Below is a summary of the report. It is recommended that you read the entire report. Table of Content Acknowledgement0 Executive Summary..0 Introduction05 The Product and Business Idea à ¢Ã¢â€š ¬Ã¢â‚¬Å" Skagen Designs06 The Vision Care Industry.07 Marketing Plan Of Skagen Desing Sun Glasses.08 The 4 Ps of Sk agen Designs..09 Don’t waste time! Our writers will create an original "International Global Marketing" essay for you Create order Product.09 Place10 Price11 Promotion..12 Display Tactics and Fundraising..12 The Financial Plan.13 Price13 Promotion..14 Conclusion.15 References.16 Introduction Most customers do than to make it easier to see black. For them its a sense of style, health and safety, or to clients who need glasses to match the special duties of a commitment, whether its something standing still. designer eyewear sunglass market retail price ranging from a couple of dollars to hundreds of dollars a pair, Vision Monday, according to a $ 3 billion a year industry. Sunglasses for the high-fashion boutiques from the local hardware store, retail stores, and sold all kinds. Where do you want to increase your income and well-thought-out marketing plan, sell your sunglasses. at the behavior of sunglasses as the first deputy. Style, therefore, an important facet of marketing to emphasize the sunglasses. Your promotional materials to ensure that your target market will reflect the aspirations of the people who epitomize. Your customers and your marketing materials, your sunglasses to look cool and hip when you think about how the film is going to be wearing the same shade as theyll be more inclined. The suns rays can cause physical damage to the eyes of many Americans and more memory. By urging the audience to market your sunglasses sunglasses provide protection. Talk about lenses, of 40 adults currently do not wear sunglasses and do not wear them while driving should be noted that almost half. The suns ultraviolet rays and the quality of information security without a pair of sunglasses that can cause harm to an audience that is beneficial. Some of their offerings by targeting a specific audience sunglasses companies narrow victory. Others in a way you will not be able to meet their unique needs of military pilots Marketing sunglasses if, for example, be able to win. Outdoor sports enthusiasts or motorcycle sunglasses, stocking, especially how you do your marketing on the Internet and social media in particular, can be profitable. If you think a group that sets them apart from the compet ition and the need for your sunglasses will work especially well. The Product and Business Idea à ¢Ã¢â€š ¬Ã¢â‚¬Å" Skagen Designs Skagen Designs has been a period of time that is integrated with a business idea entrepreneur. The entrepreneur has been operating for the past 28 years, eye care professionals, and thus he is deeply conscious. In essence, the business concept design for a long period of stagnation in the field reveals the lack of innovation in the design. His idea of ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹ÃƒÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹a marketing and business entrepreneur invention is using as a lever. This topic will be discussed later in this report in detail.Collection of frames will be two parallel Skagen Skagen Youth Collection Heritage Collection Design and Designs: The design of the former in the Western world and ethnic fashion jewelry-crafting their own annex with Israeli outfit. Titanium, gold and silver products, including stainless steel, as well as combinations of the above acetate frames valuable and high quality material. This package price will be set at the elite level of the glass Skagen Collection copies bodies provides innovative idea of ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹ÃƒÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â€š ¬Ã‚ ¹a completely sarcastic gift level. It is possible to combine different items in the frame. Provides an additional opportunity for personal expression of this idea. The design concept of signature of men and women who form the rim proven in a number of models. This design signature on the market, the product key differentiator from other elite models in eyewear. Modeling of the worlds most successful forms of eye glasses rim design melded Jewelers and ethnic artists include work by hand. Less expensive models are set to feature more commercial style, but in terms of a typical production line: the two collections stamp that represent the basic models for men and women. The models in the worlds most successful models in the modeling of the eye forms the basis of the guidelines include the goldsmith craft. Conceptual bear the stamp of the other models, but it is possible to produce a regular production line. As mentioned above, the most important benefit is to introduce the innovative ideas that are never collected. Our evaluation of the planned recovery is not perfectly satisfied with knowing that there is a latent satisfy market demand. Thus, small-scale market entry attractive margins can involve moving high volumes of production. The Vision Care Industry In the last ten years, the vision care industry has been growing steadily. 2000 sales of $ 16.5 billion of ophthalmic frames, $ 16.0 billion in 1999, the sun rose and the dollar sales and units sold wear development experience; Lens materials and treatments for premium retailers, distributors and manufacturers of almost $ 8.3 billion. The following in-depth description of the industry, from the point of view it is a promising investment opportunity in the industry all the hallmarks of a multi-billion dollar business that can be inferred: Steady growth Favourable demographic trends Strong brand penetration High-margin products Technological advancements Industry consolidation Emerging global markets Wholesale eyeglass fashion and function combined power gradually driving. Legal and lens module up to 18% from 1995, 1999 and $ 13.3 billion in first. This business plan is a complete lack of optical lenses, sunglasses and eyeglasses market refers to the market. According to the above-mentioned law on appraisal businessman optical lenses and lens module contributes 35%. We have a market share of approximately $ 8.6 billion in the stands, and that is why interest. Marketing Plan Of Skagen Desing Sun Glasses Risks and opportunities for the systematic mapping of institutions, working with several distributors on a geological site with a marketing plan defines the fairway. Initially, it will not be allowed to run with the big chains. After penetration of the product on the market, the distribution is considered to be the largest series. Distributors operating production, innovative idea and as aforementioned, because of a lack of innovation, relative to a vacuum state at th e time of market segmentation, product penetration should emphasize. There are factors that will shape the marketing standard selection: Penetration into a new market New and unknown product à ¢Ã¢â€š ¬Ã¢â‚¬Å" risk involved Resource constraints of investment in advertising The entrepreneur does not operate the marketing system themselves in US The 4 Ps of Skagen Designs Marketing decisions generally fall into the following four controllable categories: Product Price Place (distribution) Promotion Product/Service The term product refers to tangible, physical products as well as services. Here are some examples of the product decisions to be made: Brand name Functionality Styling Quality Safety Packaging Repairs and Support Warranty Accessories and services Skagen Designs is an eyewear. Skagen Designs is a good brand in the eyewear industry. Skagen Designs product from the customer wants and what it does not meet that need. Just googols but several models of Skagen. Skagen screech googols mirrors some of the guarantor. Skagen Designs rack fast, stylish and different from others, such as one which produces eyewear companies. Skagen Designs Skagen traditional model of the day but by the customer, such as a change of fashion of the day of their older models and design, I know that at the present time to wear: Skagen Googols its traditional sales. Skagen company has some features like UV protection, because of the high price of the item. Skagen Sunglasses will give bad effect on the side of the eye. So this type of product features to meet customer requirements and helps. If customers or not this type of features they are driving a car or a party for some time while wearing googols About Skagen Designs Customer may not use the gift to speak with reality. How and where will the customer use it? Skagen Designs to protect their eyes from the sunrays during the companys 1937 consumers started wearing these. But now it has become part of fashion. If someone wearing a branded clothes, he was wearing sunglasses branded if anyone, is to give a good impression. Skagen black, silver and gold in three colors such as sunglasses Designs Skagen Designs The three different models in different colors. Audi is the most popular figures of around Skagen wearing sunglasses. It has become a symbol of the living statues. Skagen Skagen company also designs all the things on the market to create a branded product .These trying to sell their products at lower prices because of the competition of never. Place When we talk about the product or service Skagen Designs buyers do not see, the first thing out there? Skagen sunglasses are the products of a universal. Skagen Skagen designs show rooms and optical shops selling sunglasses. Skagen Designs opened in big cities and small towns of their sales. Skagen Designs Super moles and businesses to sell their products on the premises. He also set up a special shop in moles Skagen someone is buying all type of option, so if he wants to buy Skagen Designs sunglasses sell.so use of the Net. Those with high purchasing power of the consumer product Skagen Designs. Skagen so that he paid a high price to buy it and use it and want to feel proud of the level designs is a product of society. There is no need for any type of sales force. Price Price Decisions Some examples of pricing decisions to be made include: Pricing strategy (skim, penetration, etc.) Suggested retail price Volume discounts and wholesale pricing Cash and early payment discounts Seasonal pricing Bundling Price flexibility Price discrimination Price skimming technique of Skagen. Skagen Designs to build their image of the company is a good brand, so use it to the stock market skimming. The company has the flexibility to use the same pricing strategy for any price. Some companies give discounts for winter. What is the value of the product or service to the buyer? Promotion In the context of marketing and promotion as a marketing communication, with the goal of creating a positive customer response reflects different aspects of the product and contact information. Focus on Women Women do not wear sunglasses to protect their eyes only; Sunglasses are a fashion statement. Fifty percent of all revenue sunglass IBIS World, according to a marketing research company, created by women. Therefore, a customer can pick up a pair for himself as well as for every child in the next Skagen Womens sunglasses, kids sunglasses Designs by adding the size of the market will increase. Glasses, you can see what looks like shes trying on several pairs of Skagen sunglass display Designs must be near. Know Whats Hot Sunglasses, as fashion items, and go out of style. Sunglasses upscale boutiques, stores and fashion magazines, research by looking in the mirrors to keep up with the trends. What we see in the press is what we have available at Skagen Designs. Celebrity Fashion affect the Skagen Designs include sunglasses. People like Us Weekly and Entertainment Weekly that the celebrity magazines, Skagen Designs sunglasses fashions and preferences about whats happening now Display Tactics Skagen Designs sunglasses as eye candy, and show off to their best advantage. Easy choice for a customer if the customer does not have to browse through the offer, shell probably quit buying, thats a lost potential sales. Less than the cost of the sunglasses display racks, display cases. Designer glasses that cost $ 100 or more in a display case, which effectively prevent shoplifting, as shown. Glass is a way of coordinating color. For example, all yellow and red glass and so forth to be together. As another option, aviator, metal edges and is oversized, Skagen style products will display the inventory. Skagen is a shop window display of sunglasses is very important. If we need to grab the attention of customers, we design Skagen an appealing and eye-catching way to display the sunglasses rack. We have to make them stand out from the usual scenarios can combine colors and positions. This attracted customers, and they want to see Skagen Designs first sunglasses. Online An online presence with a blog or website that allows customers to see what we have to offer. Blog visitors, answer questions and post tips and special offers contact or discuss what is happening in the world of Skagen Designs sunglasses. Skagen Designs sunglasses listening form to post photos to Facebook, and Twitter friends and followers on social media to take advantage of the interest. We have in stock many popular styles are asked to vote for their favorite sunglasses Hold a contest. Like any business marketing strategies for their websites should consider using virtual tools. They are interested in buying products that customers can access information about the place where one is, because it is important to have a website. Sunglasses, a good idea to include the subject of articles or regular prize draws will host the free sunglasses or discount coupons. Virtual provides customers we are featuring special sunglasses. The important thing is to inform people about the sunglas ses as well as interactive content on the website is that you can add. Sunglasses a coherent marketing strategy which is related to the previous point, a virtual store on the website, should include designing and developing. In a virtual store for the convenience of online shopping is growing every day, which is a favorite alternative. Wholesale sunglasses that we have access to Skagen Skagen more people should consider developing a virtual store if you want to increase Designs product design, we can directly feel the transaction. Fundraising Create A vision-based charity for every pair of sunglasses sold during a specific period of time to donate $ 1 to create a fundraising event. Skagen Designs participate in the local newspapers, online community sites and social media sites to advertise the event. Skagen Designs detriment of assistance in the event as well as the community increases. The Financial Plan As you can read in the following section provides an overview of the industry profits against the cost of education, there is a lot in this field. Defines a very high rate of return on investment in this situation. Annual sales of about $ 3.7 million a year for the purpose of the first cycle, we can come up with $ 2.7 million in gross profit. Wholesale Price (lead attached table summarizing and see chart) 26.7% of the cycle. The first year (with the Israeli tax) profit after tax is expected to be $ 0.5 million and $ 1.3 million in the fifth year of an increase. $ 0.9 million in annual profits after tax to average. Conclusion Several basic points should be used in a marketing strategy for sunglasses to achieve success.Skagen Sunglasses are a new breed of product which caters to all niches of the market requirement. Be it sports or pure fashion, the Skagen design range of sunglasses are made to suite each and every person in the market, which means Skagen targets a large market base in the US alone. Since Skagen is already a big player in the wrist watch market arena, investing in diversifying their products will not be huge challenge. Although unlike watches, sunglass marketing techniques are quite different and somewhat challenging as to the fact that the sunglass is a health related product (Eye care) as well as a must have fashion accessory. References A Standard Business Plan Outline | Bplans. 2015. A Standard Business Plan Outline | Bplans. [ONLINE] Available at: https://articles.bplans.com/a-standard-business-plan-outline/. [Accessed 19 February 2015]. 10 New Ideas And Products That Will Change Business As Usual In 2014 Forbes. 2015. 10 New Ideas And Products That Will Change Business As Usual In 2014 Forbes. [ONLINE] Available at: https://www.forbes.com/sites/markfidelman/2014/02/19/10-new-ideas-and-products-that-will-change-business-as-usual-in-2014/. [Accessed 21 February 2015]. Shackelford Family Eye Care. 2015. Shackelford Family Eye Care. [ONLINE] Available at: https://www.visionsource-shackelfordfamilyeyecare.com/index.cfm?fuseaction=site.services. [Accessed 24 February 2015]. The 4Ps The marketing process McDonalds Restaurants | McDonalds Restaurants case studies and information | Business Case Studies. 2015. The 4Ps The marketing process McDonalds Restaurants | McDonalds Restaurants case studies and inf ormation | Business Case Studies. [ONLINE] Available at: https://businesscasestudies.co.uk/mcdonalds-restaurants/the-marketing-process/the-4ps.html#axzz3SpvhsDhi. [Accessed 26 February 2015]. What Is a Financial Plan for a Business? Definition, Example Quiz | Education Portal. 2015. What Is a Financial Plan for a Business? Definition, Example Quiz | Education Portal. [ONLINE] Available at: https://education-portal.com/academy/lesson/what-is-a-financial-plan-for-a-business-definition-example-quiz.html. [Accessed 03 March 2015].

The Sunni Shia Conflict Essay - 1341 Words

Sunni Shia Conflict Syria is currently all over the news regarding what many have to come to see as a civil war. A term like civil war needs to identify the players and the reasons for the war. In this case the players are being identified as pro government or antigovernment with a Sunni or Shia overtone. Sunni and Shia are the two major sects of Islam and both have a historical based conflict going back to the death of the Prophet Muhammad and how Muslims should be governed. This conflict has caused tensions and violence to flare up throughout Islamic history. This conflict has carried into modern times and has becoming a rallying point for Muslim people calling for change with their government and across the Middle Eastern region. The†¦show more content†¦Ali’s son Husayn was sought out and asked to lead a revolt against the Uyammad’s. When Husayn set out on his journey to overthrow Yazid, the current caliph, his â€Å"supporters† failed to join his ba nd. Husayn and 72 of his followers were killed on the plains of Karbala, Iraq. Thus the Shi’at Ali (Party of Ali) or Shia sect of Islam was born (Egger 2004). The Sunni sect would continue to support what they saw as the traditional path of Islam. From this initial split other divisions and changes occurred within the religious practices and laws of Islam. While both share a belief in the Qur’an and the sunna (sayings or actions) of the Prophet Muhammad there are religious and legal differences. Imams are by the Shia definition the divinely guided ones but the Sunni defines Imaans as saints (Diffen n.d.). The Shia declared Ali and his descendants Imams with a special connection to the will of God with religious and legal authorities. The number of Imams and who were truly the divinely guided Imams would split Shias. There arose many branches but it came down to three main ones the Twelvers, the Seveners, and Zayids (Goldschmidt Jr. 2013). The Imams were mystical bein gs and the Twelvers believe that the 12th Imam disappeared and will one day return to set thing right for Muslims. Within the Sunni sect there are four branches of Islamic Law:Show MoreRelatedThe Conflict Between Shias And Sunni959 Words   |  4 Pagesdivided into two groups, Shia, Sunni and their view of the religion Islam. The blood shadings between Shia and Sunni in the history of Islamic interfaith differences have affected future generations, since the death of Prophet Muhammad in A.D. 632, which have affected educational and social opportunity for future generations. So, dose believing in will of G-d bring peace or death, hate or hormone? What is the mission of Islamic groups who call themselves Sunnis and Shias, to bring peace to the worldRead MoreSunni Shia Conflict Essay857 Words   |  4 PagesSaudi Arabia and Iran Saudi Arabia considers itself to be the Protector of Islam as they contain Mecca and Medina as well as oversee the Hajj. 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The paper will delve into the historical split between the Sunni and the Shia, as well as the relationship between Saudi Arabia and Iran given the fact that Saudi Arabia is a predominantly Sunni state while Iran is a predominantly Shia state. Evidently, this ancient divide is contributing in one way or the other to the resurgence of conflict in Muslim countries especially in the Middle East. For instance, it is this struggle between the Sunni and the Shia that feedsRead MoreDifferences Between Sunni And Shia886 Words   |  4 Pagesthemselves between two subgroups: Sunni and Shia, between the two major denominations of the religion, there have been wars, rivalries, and revolutions due to the cultural difference in beliefs. There are more similarities than differences between Sunni and Shia Muslims. However, the differences are what create tension between the two types of Muslims and tensions between countries. These tensions can also be directly tied to the meanings of Sunni and Shia. 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Since the earliest days of Islam in the 7th century when the schism first tore the young Muslim community apart, the two sects have been warring incessantly. Untold thousands have been killed over the years, and this internecine war continues to devastate communities and nations. I am not qualified to go into the rights and wrongs of this old conflict. HoweverRead MoreIn Pakistan, Which Aspires To Be A Islamic State, Sectarian1475 Words   |  6 PagesIn Pakistan, which aspires to be a Islamic state , sectarian conflict is part of, and interacts with, broader issues concerning the place of Islam in public life. There are sectarian identities which diversify each group and say who belongs to what sect , for example the believing of attending a mosque or madarasa. Islamization, or the introduction of Islamic norms and institutions through government policy or decree, is another factor which has often provoked and defined sectarian controversiesRead MoreSunni-Shiite Conflict1583 Words   |  7 PagesThe Sunni and Shiite branches of Islam have been feuding for hundreds of years dating back to the beginning of the Islamic religion. The deity or god of the Sunnis is Allah. The Sunni branch of Islam is the larger of the two branches with over 80% of the Muslim population. The Sunni are the majority in most of the countries that have Islamic followers. There are a few different translations of what Sunna stands for, one of which is â€Å"Habitual Practice.† The differences between the two branches can

Busn311 Unit 2 Ip Free Essays

Unit 2 – Probability and Distributions Leah Lopez American InterContinental University Abstract Within this email, I will cover different probabilities within your company. This information can help you to understand whether or not your employees are satisfied with their jobs or not. Also within the results of this survey, you will find that your employees are not distributed equally in terms of gender. We will write a custom essay sample on Busn311 Unit 2 Ip or any similar topic only for you Order Now Memo To: AIU From: Leah Lopez Date: November 13, 2012 Subject: Survey of employees at American Intellectual Union Dear AIU: Within this email, I will be providing some information from a survey that was given to your employees. This information can help you to understand how satisfied your workers are with their jobs. This will also help you to understand whether or not you should hire more women and men to even out the gender amongst certain departments. Overview of the Data Set The current data set is comprised of 64 individuals who were surveyed, and this is a part of the sample of the population at American Intellectual Union, and these individuals were identified by 5 characteristics: gender, age, position (hourly or salaried), tenure, and how they felt about job satisfaction on a scale of one to seven. The qualitative variables include: gender, department, and position. The quantitative variables include: age, tenure, and job satisfaction. Use of Statistics and Probability in the Real World There are several different ways that statistics and probability could be used in the real world. You could see this used in the horse races, the lottery, certain things in the stock market, also in marketing in a corporation. The Value of Statistics Every corporation that is successful exhausts statistics. It does not matter if they are operating a small fish store or they are a member of a board for a huge business, almost every decision made by a corporation is based on statistics. Averages, means and medians are a part of a business’s everyday life. Whether it is a chart, a data set, a correlation, or a bias, there is some sort of tool that will make sure your company is successful (Ayres, 2009). Data sets are one of the easiest statistical devices for businesses and one that you will probably exhaust daily without realizing it. When a person is reading over his/her bank statements, and taking care of daily business, they are more than likely going over a data set. When you pick up the morning paper and look at how your company’s stock is performing, you are looking at figures gleaned from a data set. When using the words average, mean or deviation, you’re describing statistical tools that are currently being exhausted in your business (Ayres, 2009). Charts aren’t just a pretty picture of an aspect of your business they are a visual representation of a data set. Whether you are looking at a bar chart of sales or a pie chart of company profits, these snapshots can tell you where your business is performing well and where it is performing poorly. From bank balances to employee compensation, charts and graphs can give you a visual picture of any part of your company which deals with data (Ayres, 2009). Correlations are where one event causes another. For example, you may notice that customers who buy a certain type of product are more likely to purchase another type of product. However, just because you think one event is causing another doesn’t necessarily make it true; it could be a coincidence. Correlation analysis allows you to figure out whether one event is causative or not. A knowledge of correlations can be invaluable in planning sales and marketing campaigns (Ayres, 2009). Every business uses or produces some kind of statement or resolution; however, these may not always come out to be reliable. Errors may be present in the data collection, different sources do not always have the same information and there also could be mistakes in he calculations. Bias is when statistical results are different from the real — or true — value. A knowledge of bias will help you to understand which results are worth using for your business (Ayres, 2009). Distributions A distribution table can keep all of this information (numbers, row data) handy. A person can look, and say, oh, the participants in this survey were 75% male, or 25 % female. The managers can â€Å"see† the information and not just the raw data. Then complete the following distribution tables. Please pay attention to whether you should present the results in terms of percentages or simple counts. Distribution of Individuals by Gender |Gender |Percentage | |Females |50% | |Males |50% | Tenure with Company Distribution by Gender Please note that you do NOT have to convert these into percentages. You may leave them in a count format. |Under 2 years |2-5 Years |Over 5 years | |Male | |8 |11 | | |13 | | | |Female | |10 |3 | | |19 | | | Percentage of the Survey Participants in Each Department |Department |Percentage | Information Technology |34% | |Human Resources |25% | |Administration |41% | Sample Mean for Extrinsic Value by Gender |Gender |Mean Extrinsic Value | |Male |5. 32 | |Female |5. 36 | Probabilities The probabilities that will be calculated here are that an individual will be between the ages of 16-21; that an individual’s overall job satisfaction will be 5. 2 or higher; females working in human resources; and a n individual’s intrinsic satisfaction is 5 or more. This information will be useful to AIU because they can look at these probabilities and find out what they need to change to increase job satisfaction, and they can also see whether or not they have an equal amount of females and males working in each department. |Classification |Count |Probability | |Probability that an individual will be between |18 |28% | |16–21 years of age | | | |Probability that an individual’s overall job |35 |55% | |satisfaction is 5. or lower | | | |Probability that an individual will be a female |5 |8% | |in the human resources department | | | |Probability that an individual will be a |12 |19% | |salaried employee whose intrinsic satisfaction | | | |value is 5 or more | | | Probabilities in the Business World The theory of probability is actually the study of non-planned happenings. This type of study, of course, is math-related, and started when people would try to win card and dice games for money. Each and every decision that is made in a business setting has some sort of risk involved with it. With this being said, it seems that in the business setting, probability would be used to handle a business’s financial risks. Even the choices that are made by management have a probability of succeeding or (S. , 2010). Conclusion I hope that you have found all of the information within this survey of use. Using the information within this email can help you to improve working conditions for your employees. Sincerely, Leah A. Lopez Senior Board Member References Ayres, I. (2009, August 13). The Value of Statistics. Retrieved from Freakonomics: http://www. freakonomics. com/2009/08/13/the-value-of-statistics/ S. , E. (2010). How Probability is Used in Business. Retrieved from Reference. com: http://www. reference. com/motif/science/how-probability-is-used-in-business How to cite Busn311 Unit 2 Ip, Essay examples

Kristen with an EN free essay sample

When asked why she named me Kristen, my mother will usually say that she â€Å"likes the E-N. It sounds like a strong person’s name, and a strong woman’s name.† I’m sure she didn’t pick my name or its uncommon spelling lightly. She miscarried eight months into her previous pregnancy, and my first moments of life represented our combined tenacity. Although my mother and I had been a team since I had taken my first breath, circumstances with my father were always drastically different. He abused me, and I did not question his narcissism or his violent reprimands. Instead, I determined to please him by performing amicably and silently in both school and sports. I was a perfect mannequin, posed and composed, and completely fake. Afraid of punishment, I existed but did not live. This changed when I was fifteen. My mother, a strong woman in her own right, stole my sister and I away on a Saturday when my father was on a business trip. We will write a custom essay sample on Kristen with an EN or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She situated us in a new house and began divorce proceedings. My new family gradually lost everything associated with our former seemingly-Stepford existence. We were pariahs, cast out by our ultra-conservative church and our ultra-conservative friends, even as our father continued to harass us from afar. People refused to admit that my father was capable of the actions he committed, and I used my mannequin-like skills to hide (successfully, I might add) the pain I felt because of it. Regardless of what other people thought had transpired, I was diagnosed with a very real case of Post-Traumatic Stress Disorder because of my father’s abuse. I felt like Sisyphus, faced with the eternally lonely, grueling task of both balancing and moving a formidable burden. I had to make progress, but how, exactly? What would be at the top of the hill but the beginning of another effort? In the beginning I found no answers. As I relentlessly attempted to steer my burden back and forth, life pr esented me with an interesting opportunity: Would I, Kristen, like to change my name? At first, my answer was a qualm-free â€Å"of course.† Maybe if I changed what I called myself, I wouldn’t be Sisyphus any longer. Maybe, just maybe, I would forget about that boulder. Midway through extensive official name-changing paperwork, I entertained a strange thought. People had always misspelled my name, making it â€Å"Kristin† with an I-N instead of â€Å"Kristen† with an E-N, and thereby completely trouncing its significance. Even as I endeavored to change my name, remembering this annoyed me. Pause. I still wanted this symbol of my old life. My old strength, my old legacy, my old self; I myself, Kristen with an E-N, survived my old life. I surely had the strength to carry on now, unashamed of my past and unafraid of confronting my future. I thought of my mother, who had aptly named me so that I would have Sisyphean strength to confront life’s Sisyph ean obstacles. That day, I began again like I had when the umbilical cord was cut. I believed that I could carry my burden, and I did that, and more – I beat PTSD, broke out of my mannequin-esque state, and began to discover who I really was. I began to love the journey back and forth as I embraced my new self while keeping my old name, Kristen with an E-N.